Tag Archives: Business

You are not there yet: making decisions based on where you want to be instead of where you are. #allihaveisalaptopandadream

If you are like me, you have a list of goals that you have for your business. In order to reach those goals my business has to be at a certain level.

One of the goals I have is to publish another author by the end of the year. Before that goal can become a reality I have to have the capital in order to enter into a contract with the author, produce and publish their book.

In spite of knowing this, I put a call for new authors on my website. To my surprise I got a few responses and I wasn’t ready to offer a publishing contract.

Needless to say I felt a little fraudulent, telling potential authors that I was not in the position to publish their books even though I put out the call for manuscripts.

After this experience I started going over my goal list and I came up with a few things I can do so I don’t get too far ahead of myself.

  1. Break down each goal into action steps.
  2. Make sure any money I’m spending on a goal is a good investment.
  3. Ask myself is this really a goal or something I think I “should ” be doing.
  4. Don’t place hard time lines on reaching a particular goal. Personally I don’t do well with hard time lines. Instead I have check in dates so I can see if I’m making progress and make the necessary adjustments.
  5. Focus on where my business is in the moment and how I can capitalize on it.
  6. Revise my business plan to make sure my focus hasn’t changed.

As business owners, we all want to grow our businesses into self sustaining entities. The desire to get there may have us jumping the gun from time to time. But if we take time to look at our goals and focus on where we are in the moment we can avoid wasting time energy and money.

What decision have you made based on where you want your business to be?

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Substance over profit. My decision to update my book #allihaveisalaptopandadream

This blog is about a decision that I have been wrestling with for a while.

I am a vegan. I have embraced this lifestyle over five years ago.

When I wrote the earlier version of my current book I Know How to Lose Weight, So Why Haven’t I, I wasn’t vegan and the book had a totally different title. In the book there is a section on proper nutrition. I don’t really name meat, dairy or other animal products in the section, but the inferences in the book refer to animal products.

I can’t in good conscious condone eating meat and animal products, even though the vast majority of the audience my book may appeal to does.

Profits are not worth compromising my beliefs.

Becoming vegan has changed my life for the better and I would rather have my book appeal to those interested in a vegan diet and other vegans than to give the impression that I am in support of the standard American diet (SAD diet).

This may not be a big deal to some and a bad idea to others but I have to go with what feels right to me.

Thanks for reading.

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I exist with you in a way that transcends logic.

I keep time through our encounters

I loose track of how often thoughts of you run through my mind

I rest in knowing my journey for love begins and ends with you.

I gladly turn over my heart to you, to protect, my soul to you, to uplift, my body to you, to please, my will to you, to guide.

Lisa M Evans

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All I Have is a Laptop and a Dream

allihaveisalaptopandadreamBANNERI was asked, why I chose All I Have is a Laptop and a Dream for my blog. I guess I was in the mindset of Nas with All I Need is One Mic nasor Tony Montana with “All I have is my balls and my word”.






Anyway I was unemployed and inspired to follow my passion to try and make a living doing what I love. Literally, all I had was a laptop, poems, short stories, and the dream to become a published author. I am still chasing my dream, and I now have more than one laptop.

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A Dream Deferred?

dreamAfter two years of trying to build my publishing empire, I have returned to the workforce. For practical reasons I am very grateful that I have the means to make ends meet, but the entrepreneur in me is demoralized.

I had to console myself: “no, you are not a failure”, “this is only a means to an end”, “having steady income is going to help you get where you want to go faster”, “success doesn’t happen overnight, any thing worth having is worth working for”. And so on.

I had to also look on the bright side, and see what this opportunity was giving me as a writer. I work in an office of characters and situations that provide me with material to keep me creating for days. I also have an opportunity to write about the job I do and maybe come up with “best practices ” or information on the industry I am in (a textbook may be in my future). I am also meeting people who want to become writers, that I can mentor or create a seminar and share my experience with writing and self publishing, and possibly find authors to publish in the future.

One thing I have learned in life is that change happens and instead of resisting it, I am trying to embrace it. “Just because things aren’t working the way you want them to, doesn’t mean they are not working the way they are supposed to.” @allihaveisalap Twitter post 2014

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Multiple Personalities: My Mistake Creating a Facebook Page

facebook iconsThis is going to be a quick post about a big mistake I made when creating my Facebook business page. I know I am not the only one to make this mistake, and if you have, it is easy to correct.

Like any small business, I wanted to create a business profile on Facebook separate from my personal profile. So I went to Facebook’s log in page and clicked the link at the bottom that says “create a page for a celebrity, band or business” . facebook login I used a separate email address from my personal profile to create my page, and followed the instructions to create a page for Marquise Publishing. I was so excited when my page was created and couldn’t wait to invite my friends to like my page, but my friends list did not come up on my on my business page. I had to log in to my personal page, then go to my business page, for my friends list to come up so I could invite them to like the page. I also noticed that I was limited in my interactions on Facebook when I was signed into my business Facebook page. This became very frustrating and I found that I was still using my personal profile for business which defeated the purpose of creating the business page. I finally decided to do some research and find out why my business page was so limited in comparison to my personal page. This is what I found:

  • I should have created the business page from my personal profile by clicking on the arrow on the far right top of my profile page, then clicking on “create page” from the drop down list.
  • By doing this, I can switch from my personal profile to my business profile all from the same page and not have to log out of one to log in to the other
  • I can interact better with my followers from my business page, and I can like other pages and comment as my business profile
  • If you were like me and created a separate page under a separate email address, all is not lost. Just go to your business page and under settings click on the “page roles” tab and make your personal profile the administrator of the page and when you log into your personal page, you can switch back and forth between profiles and have the capability to like and comment as your business profile.

So now I have three Facebook personalities, my personal page, my business page I created separately from my personal page http://facebook.com/MarquisePublishing  and my newest page I created for my blog http://facebook.com/allihaveisalaptopandadream ,like me on Facebook, comment and subscribe

What You Speak/Think into Existence

Louise Hay, I Can 2014
Louise Hay, I Can 2014

Words have meaning and they are powerful. What you speak/think into existence happens in some form or another. On those days when deals fall through, sales slump, the marketing campaign you put so much thought and effort into flops, what are you saying/thinking about your business? Are you having second thoughts? Are you dooming your business to fail? Or do you take the outcome as a learning experience, affirm all is well, and try something different? Instead of speaking/thinking a negative cloud over your business when things don’t go the way you plan, try saying/thinking this:

  • There is no such thing as failure, every experience good or bad is an opportunity for growth and learning
  • I am learning how to handle setbacks and think on my feet
  • I am one step closer to finding what works for my business
  • This deal did not work out because it wasn’t meant for my business
  • The beauty about being my own boss is when one thing doesn’t work, I can try something different
  • The more challenges I face, the better business owner I become
  • I am in preparation for success

Remember, starting the business was the hard part, the rest is just an initiation. Stay focused and stay positive!

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